How Can DxMinds Help You Build an
Engaging AR Experience Like Route to 47
for RedBus
Route to 47 is an exciting Instagram project that uses
Meta AI Sparkle technology to bring history to life with
its interactive AR experience called “Road of India,”
users can take a virtual journey through India’s
revolutionary history its Created by DxMinds for
RedBus, this project features a cool filter that shows a
map of India. When you tap on different spots on the
map, you get fascinating historical insights about key
events and figures. Route to 47 blends education and
technology to make learning about India’s past a fun
adventure, especially for younger audiences. Explore,
learn, and enjoy history like never before!
Industry
Online Travel
Technology
Meta AI Sparkle
Services
AR Experience Design
Platform
Instagram
Interactive AR
RedBus wanted to make bus rides more exciting and
interactive by adding Augmented Reality (AR)
features. They needed a solution that blends learning
with fun, using AR to make historical education
engaging for younger users. DxMinds was tasked with
creating an AR/VR experience on Instagram that
would provide educational content about India’s
history in an entertaining way. The main challenges
were designing an engaging AR filter and ensuring it
worked seamlessly on Instagram.
Our Process
Planning
Designing
Android and iOS smartphones.
Download our app from the Google
Play Store or the Apple App Store
Development
Android and iOS smartphones.
Download our app from the Google
Play Store or the Apple App Store
Testing
Android and iOS smartphones.
Download our app from the Google
Play Store or the Apple App Store
Launch
Android and iOS smartphones.
Download our app from the Google
Play Store or the Apple App Store
Maintenance
Android and iOS smartphones.
Download our app from the Google
Play Store or the Apple App Store
Using Mobile App Scraping (MAS), our company was able to quickly collect a large amount of pricing data from multiple mobile apps. This helped us analyze pricing strategies more deeply and allowed us to focus on other important areas of our business.
with the latest Technological
Innovations
Designing Interactive AR Experiences
We needed to design an interactive AR experience that was both educational and entertaining, bringing
India’s revolutionary history to life using Meta AI
Sparkle technology. The challenge was to ensure that
the experience was not only informative but also
compelling enough to hold the users’ interest and
make learning about history enjoyable.
User Engagement and Integration with
Instagram
Our goal was to attract users to download and
engage with the AR filter, aiming for high acquisition
and interaction rates. This involved implementing the
AR experience seamlessly within Instagram, requiring
meticulous technical and design work to guarantee
smooth functionality and a pleasant user experience.
Our Services Provided
Interactive AR
landing in UAE
App downloads
New users acquired
Our team worked in an agile manner to build the ERP solution in record time. There
were some challenges in the way but we brainstormed and found solutions to those
without hampering the delivery timeline. We are very proud to be a part of IKEA’s user
journey while contributing to the brand’s promotional efforts.
Transform Your Digital Presence! See how DxMinds can create engaging solutions for your business.
Our flexible and effective solutions have led to ongoing
partnerships with major companies such as Redbus, Razzmatazz,
Cozmo, She Power, EHR, AssureIn and more. We’re proud to work
with these industry leaders and many others to deliver exceptional
results.